Over the years music videos have changed and progressed massively. At the time, videos such as 'Bohemian Rhapsody' and 'Thriller' were exciting as videos like this had never been done before, and it was the start of a whole new era of music videos. If we compare the early music videos with ones now, we can see how they have become more popular and are a very important aspect of songs and record sales. Lady Gaga is the latest artist to cause a controversy with her quirky style and bringing a new image into industry. She quotes herself that she wants to 'puncture a whole into the heart of pop'.
Her video to 'Bad Romance' took the world by storm and truly showed just how much pop videos have changed, compared to earlier ones. The video contained masses of editing, weird outfits and showed other artists something very different to the ordinary pop videos from before.
Other artists have now took on board Gaga's ideas, Jessie J for instance has been named the 'British Gaga'. She also uses special effects in her videos and they involve lots of weird scenes and quirky styles.
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